The FOOD HOUSE Programme in Hong Kong

In Hong Kong, some sectors have been hit by the pandemic. Local groups “One Bite Social” and “Jup Yeah” jointly launched the FOOD HOUSE programme in May this year co help those people who unfortunately lost their job or are facing reduced income in this difficult time. The programme raises operational capital through online crowdfunding co buy meal boxes from school meal providers and restaurants. Needy people may order lunch and dinner meal boxes online at a discounted price of HKD15. The programme rakes care of people’s need for food, and at the same time relieves the financial burden of the catering businesses.

The programme ream understands that what their target beneficiaries need is just a helping hand during the pandemic, therefore emphasis is placed on equity, sharing and dignity.1 hey believe that good food is the best medicine to the body and mind, thus the programme provides quality meals with the slogan “Good Food Good Mood”. Choices on the menu even include mushroom spaghetti with black truffle and Japanese fried rice with sun-dried scallop. The program meal so allows people co subsidize the discount by ordering meals at the original price of HKD75. In this way, people who paid the discounted price and those who paid the original price collect meals in the same place without being distinguished, thus avoiding embarrassment

The programme primarily serves the Tsuen Wan and Kwun Tong communities. Supportive local shops in these two districts offered space for meal box distribution. The FOOD HOUSE programme successfully solicited public and business support and demonstrated the Hong Kongers’ spirit of mutual aid. Over HKD160,000 were raised and more than 1000 meal boxes were sold. With so many people willing to contribute, the programme team hopes to further reach out to more needy people in the future.